Back To School

It looks like I'm going back to school, except this time I'll be the chap at the front of the room waving his hands around.

I have been asked to present the Web Analytics section of the 'Consumer Metrics' module that is part of a couple of the University of Southampton's school of Management MSc programmes.

More information, links, comments and stuff will follow - but at some point I need to settle down and put the slides together for the session.

The department is lauunching a blog :

http://thirstforknowledge.wordpress.com

Also, references :

http://www.management.soton.ac.uk/StudyOpportunities/pg-ft/marketing-analytics.php

http://www.soton.ac.uk/postgraduate/pgstudy/programmes/2007/management/msc_marketing_man.html