Back to Southampton again
As you may be looking at this - I thought that I'd better put something here.
Back in 2007 I did a brief presentation as part of the Consumer Metrics course for the University of Southampton. It's taken a couple of years, but they asked me back again.
Slides and references follow...
After delivering a lecture for the Consumer Metrics course at the Uni of Southampton
It all went rather well. Despite the 0500h start and the nightmare journey down to Southampton that meant that I only arrived just before nine o-clock.
I spent two hours talking through a first introduction to Web Analytics - A 'Web Analytics 101' if you will.
Here is the presentation that I used - it's mostly made it through the converstion to flash in once piece.
Use here or open.
References used in the presentation :
Glossary of WA terms : http://www.sclanalytics.com/resources/glossary
Web Analytics on Wikipedia : http://en.wikipedia.org/wiki/Web_analytics (not everything is correct, but it's a reasonable read)
Web Analytics the Nokia Way : http://tinyurl.com/224szr (a guide to the use of KPI's within a large organization)
Web Analytics Princess : http://www.marianina.com (a blog, not just WA, but many insightful things.)
Avinash Kaushik : http://www.kaushik.net (another blog from the respected WA evangelist.)
Preparation for delivering a lecture for the Consumer Metrics course at the Uni of Southampton
It looks like I'm going back to school, except this time I'll be the chap at the front of the room waving his hands around.
I have been asked to present the Web Analytics section of the 'Consumer Metrics' module that is part of a couple of the University of Southampton's school of Management MSc programmes.
More information, links, comments and stuff will follow - but at some point I need to settle down and put the slides together for the session.
The department is launching a blog :
Also, references :